Create a Powerful Referral Marketing Program for Your Business in Minutes

Generate a referral program in minutes: enter your business details, pick incentives, click “Generate”, and receive a ready-to-use plan. Referred customers convert 30% better than non-referred ones (Harvard Business Review, 2017).

Create Referral Marketing Program

Specify your business type to tailor the referral program.

Provide a concise overview of what you're offering to customers.

Define the characteristics of your target audience to focus your referral program.

Identify the problems your product or service solves for customers.

Specify the incentive for customers who refer others.

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How to use the tool

  1. Type of business
    Supply your niche for precise language.
    Example 1: “Pet-sitting marketplace”
    Example 2: “B2B cybersecurity consultancy”
  2. Main product or service
    Describe what you sell in one or two sentences.
    Example 1: “On-demand dog walking app with GPS tracking.”
    Example 2: “Managed SOC services for mid-size banks.”
  3. Target audience or ideal customer profile
    Specify demographics, job roles or interests.
    Example 1: “Millennial pet owners in U.S. cities.”
    Example 2: “IT directors at regional banks, 200–500 staff.”
  4. Customer pain points
    List the key frustrations your offer removes.
    Example 1: “Finding reliable walkers at short notice.”
    Example 2: “24/7 threat monitoring without hiring in-house analysts.”
  5. Referral incentive
    State the reward both referrer and friend receive.
    Example 1: “$10 walking credit for each party.”
    Example 2: “One-month premium monitoring upgrade.”
  6. Generate
    Press “Generate Referral Program”. Copy the structured plan, paste it into your marketing docs, and launch.

Quick-Facts

  • Average referral conversion rate: 14% (Extole Benchmark Report, 2023).
  • 92% of consumers trust recommendations from friends (Nielsen Global Trust Study, 2021).
  • Referred customers’ lifetime value is 16% higher (Journal of Marketing, 2011).
  • Top B2B incentive is extended trial access, used by 47% of SaaS firms (SaaS Capital Survey, 2022).
  • Federal Trade Commission requires disclosing referral rewards in endorsements (FTC Endorsement Guides, 2023).

FAQ

What is a referral marketing program?

A referral program rewards existing customers for introducing new buyers, turning word-of-mouth into a measurable acquisition channel (Kumar & Reinartz, 2018).

How does the generator customise my plan?

The tool feeds your inputs into a language model, which assembles segment-specific messaging, reward logic, and rollout steps (OpenAI Documentation, 2023).

Which incentives deliver the highest conversions?

Dual-sided credits or cash discounts outperform single-sided rewards by 35% in e-commerce tests (Friendbuy Case Study, 2022).

When will results show?

Campaigns with clear incentives reach 80% of peak referral volume within three months (Mention Me Data Lab, 2022).

Which metrics should I track?

Monitor participation rate, referral-to-purchase conversion, average order value, and lifetime value uplift (HubSpot Analytics Guide, 2021).

How can I promote the program?

Embed share links post-checkout, add email banners, and pin social posts; mixed-channel promotion raises referral sign-ups by 21% (Yotpo, 2023).

Is the tool effective for B2B firms?

Yes. B2B referrals close 70% faster and have 59% higher retention than non-referred leads (Influitive State of Advocacy, 2022).

How often should I update incentives?

Review rewards quarterly; adjust if participation dips below 5% of monthly customers (GrowthLoop Playbook, 2023).

Important Disclaimer

The calculations, results, and content provided by our tools are not guaranteed to be accurate, complete, or reliable. Users are responsible for verifying and interpreting the results. Our content and tools may contain errors, biases, or inconsistencies. We reserve the right to save inputs and outputs from our tools for the purposes of error debugging, bias identification, and performance improvement. External companies providing AI models used in our tools may also save and process data in accordance with their own policies. By using our tools, you consent to this data collection and processing. We reserve the right to limit the usage of our tools based on current usability factors. By using our tools, you acknowledge that you have read, understood, and agreed to this disclaimer. You accept the inherent risks and limitations associated with the use of our tools and services.

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